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In 2009 ChannelCorp’s internationally-renowned, and updated Channel Management: the business dynamic program and Advanced Channels Workshop will be supported by the addition of two new programs. Ecosystems and Alliances, a one-day program and the two-day program Channel Economics and Partner Finance now complete the leading channel economics, partner finance, channel management and channel program education curriculum in the IT industry. The programs will be conducted on four continents worldwide.
Channel Management: the business dynamic
This workshop is for high performance managers of indirect channels for IT products/services/solutions. In order to convince the business people who run the best partner operations to sustain or increase investments in your programs, your people must understand business. The program has been designed to provide the “hard” business and financial content that today’s quota-carrying partner/account/ solution provider managers need.
The primary focus is to transform quota-carrying channel personnel into skilled financial and business people capable of having business conversations with experienced business people. The program delivers 16 hours of content rich executive education and thereference material and tools to assist attendees in the field. This program makes a difference in attendee performance.
Advanced Channels
The Advanced Channels Workshop is the definitive executive education program on channels and channel strategy in the computer hardware, software and telecommunications industry.
This channel economics- and finance-based workshop has been designed to assist teams of industry managers and individual channel professionals in a wide variety of functional areas: senior management, product development, product marketing. corporate marketing, channel marketing, channel development, channel management, sales management, financial management, distribution management
The program will remove 2 years from attendees’ learning curves in 2 days. The public and in-house versions of the program have thousands of alumni from around the world.
This workshop is unique in the industry. It is designed to be the premiere executive education experience for all employees who have direct or indirect contact with their organization’s channel partners or channel strategy.
New—Channel Economics and Partner Finance
This new two day program is designed to extend the skills of those who have completed Channel Management: the business dynamic, or those quota- and non-quota-carrying channel professionals who need comprehensive channel economics and partner finance training. The Channel Economics and Partner Finance program is a “deep dive” into the economic and financial issues of business partners. The program focuses on partner financial survival, sustaining historic partner business and the growth and re-growth of partner businesses. The program evaluates the economic and investment frameworks used by a wide variety of partner species providing attendees with as much of more financial knowledge as the partners they are attempting to influence. This program is an excellent base for those channel program executives who wish to “monetize” their channel programs.
New—Ecosystems and Alliances
This new one-day program has emerged from our ecosystem and alliance design and development consulting. This program is designed for quota-carrying, partner-facing personnel as well as channel/ecosystem development strategists. The program includes a copy of ChannelCorp new book – Ecosystem and Alliance Handbook. The Ecosystem and alliances program will provide you with full details on how to build and manage your ecosystems and peer-to-peer networks.
ChannelCorp programs focus on the tools, models, concepts and analysis that today’s channel professionals need to increase their personal performance, and their value to their corporations.
In the last five years thousands of senior mangers from more than 500 companies in 37 countries have attended ChannelCorp programs around the world.
Please see the Executive Strategic education planning – 2009 curriculum page.
