What Are Attendees Saying
Download the Feedback Report on the
2007 ChannelCorp Channel Management:
the business dynamic in PDF format:
2007 Feedback Report in PDF Format - 
Testimonials
This is a channel/reseller program that is up-to-date and in sync with reality in our world today.
Regional Account Executive
Apple Computer, Inc.
This class is so compelling that you’ll start believing that channel business is the only way to go. It’s a great class to be channel-aware.
Solution Strategist
Autodesk, Inc.
This program is relevant, informative and extremely thought-provoking for virtually anyone involved in channel partner sales in any capacity. The materials was presented in a way that commands rapt attention throughout, and almost guarantees immediate behavioral change for the better.
Solutions Strategy Manager
Autodesk, Inc.
Bruce understands the channel sales marketing and allows you to have the confidence in yourself when you go back to your office to run your channel.
Channel Sales
Autodesk, Inc.
This is a very specialized channel manager development program which I recognize can help our people become equipped with the necessary skills for day-to-day business deals.
Channel Sales Director
Autodesk Taiwan
If I did nothing else but review the ChannelCorp material once a quarter and implement one aspect of that knowledge, it would have a more material impact on my performance than most other potential performance improvements.
Partner Development
Autodesk, Inc.
A very scientific and professional methodology for channel management – something not taught at any business school!
Channel Manager
Autodesk, Inc.
Bruce has indeed provided us with good training on how to understand how channel partners function. This gives us a good perspective in understanding how to better select partners. At leas now I'm able to do a better job when partners ask me how our programs can help them to get faster ROI.
ATC Program Manager
Autodesk Asia Pte. Ltd.
This course has given me the vision to look deeper into the way I manage my channel as well as provide me with new strategies which may benefit me in my daily activities and duties in my workplace.
SW Inside Sales Rep
Autodesk M&E
The channel management training was very educational, inspirational and a great motivator for me to seek a career in channel management.
Channel Marketing Program Manager
Cisco Systems
This program opens your eyes to all of the business issues that drive our channels to do what they do. This is a must for anyone who manages, touches, or develops programs for a channel.
Premiere Partner Manager
Citrix Systems
Refreshing. Feels like something I can use to set myself apart.
Channel Manager
Citrix Systems
Great program. Will help me increase business through channels via a financial approach.
Channel Manager
Concerto Software
Very effective, dense and interesting.
Channel Development
Dassault Systemes
The approach to look at the relationship with your channel from a primarily financial view first was a real eye-opener for me and I feel will be a valuable tool for me to continue to develop my relationships with partners and truly bring them value-add in our relationship. It also has personally presented me with a challenge to become a skilled business/financial advisor which will allow me to continue to grow in my job. Thank you for making this opportunity available to me.
Director, Business Development
Dassault Systemes
Every channel partner manager should attend this workshop. Excellent.
Channel Development Manager
Dassault Systemes
This programme highlighted the holes in my knowledge and gave me tools to strengthen my weaknesses. Now that I know what I don't know, I can work on broadening my knowledge in those areas.
Channel Business Dev. Mgr.
Fuji Xerox Printers
Excellent program, especially for new channel managers or for one wishing to move into this role. Also an excellent program for coaches for channel managers.
Sales Manager
Hewlett–Packard Australia
Channel Management: the business dynamic is a “must” course for any serious channel manager, channel program manager, or channel strategist! It drives home the central premise of the channel relationship: the financials.
OpenView Channel Manager
Hewlett–Packard Company
Anyone who takes on a channel management role should take this program within the first 90 days – maximum 6 months on the job. Could save them a lot of grief and accelerate their probability of success. Managers of channel managers should also take an “executive” version, i.e. this is what you’re asking a CM to do and here is the reality of that.
Partner Business Manager
Hewlett–Packard Company
This program dramatically escalated my channel knowledge.
Partner Competency Program Manager
Hewlett–Packard Company
I wish I had done this course two years ago . . .
Services Partner Manager
Hewlett–Packard Company
This workshop certainly facilitates the analysis of the whole vendor/channel relationship and opens your mind to several themes.
Channel Manager
Hewlett–Packard Services Colombia
This session is not just useful to the channel-related managers, it also will be very helpful to direct sales managers and even CEOs. Channel for the non-channel managers. Who doesn’t need partners?
Channel Director
Hitachi Data Systems
For marketing professionals, realize that it’s an imperative to strengthen our finance skills to better support our channels.
Marketing Director
Hitachi Data Systems
Very enlightening and thought-provoking seminar. It really helped me to see the channels business from another perspective.
Channel Development Manager
Hitachi Data Systems
High value and the best I have seen in the market.
Director, Channels
Hitachi Data Systems
It's the program that's closest to the market; the issues and behaviour of the people in the IT industry. There are other players but they don't have the same breadth and depth of insight into a vendor's or partner's business issues and drivers.
Marketing Manager
IBM Australia Ltd.
I would have had the wrong conversation with the channel partner had I not taken this course. A lot of “ah ha” moments . . .
IBM Corporation
Great course! Highly insightful. Being new to channel management role from a direct sales role, this course has been very inspiring and very educational. Can't wait to get back on the phones and putting to good use what I have learnt.
Partner Manager
IBM Corporation
This workshop is a jump out of the box to see the channel business from business and financial point of view. It is about more money for partners, vendors and channel managers. It is about how to build a bright tactic and efficient tactic to improve the business consultant role of channel managers.
Channel Account Manager
IBM Corporation
I learned a completely new way to look at my job.
Channel Services Solutions Manager
IBM Corporation
This is the Harvard MBA for channel managers. Takes complex concepts and simplified based on real-world experience. Great investment of time!
unsigned
IBM Corporation
Clearly one of the most valuable and relevant courses I have ever attended! Bruce has an amazing ability to bring life and simplicity
to channel management. Thank you.
Client Executive
IBM Australia
Every channel manager should go through this course. The course
puts the total of a channel manager into a complete perspective. Regardless how experienced as a channel manager you are, you should still be able to pick up new perspectives from this course.
Territory Partner Manager
IBM Singapore
This program should be required for any individuals who expect attention or investment from any current or potential channel partners.
Channel Marketing
Intel Corporation
A brutal and honest look at the dollars and cents that make the channel work. They didn’t teach me this in my MBA – but absolutely necessary nonetheless.
ISN Partner Program
Intel Corporation
This course is critical to my success, my team’s success and our ability to deliver relevant R/E/A/L programs to our partners. Thank you! Not a single wasted minute . . . full of golden nuggets.
Channel Programs Manager
Intel Corporation
Bruce armed me with the financial and account management data to manage my business more effectively and make my current partners more effective, and realize what partners I should not invest in.
Channel Account Manager
Left Hand Networks
I gained a clear understanding of partner issues and needs and the impact we have on the success of the partner . . . positive and negative.
Channel Planning Manager
MTS
A unique opportunity to evaluate what we have been doing against excellent industry information.
Director, Channel Development and Alliances
Nortel Networks
The knowledge and information shared during this two day session is a must for any channel management professional who wants to be successful.
National Account Manager
Nortel Networks
I've worked in sales and channel management around 10 years but normally I used to solve the problem by feeling, or asking someone – sometimes right; sometimes wrong. This class will help me understand the whole picture and develop my personal job.
Channel Account Manager
Nortel Networks Thailand
ChannelCorp should be mandatory training for any sales professional.
Sales Account Manager
Oracle Mexico
This stuff is not taught in school or at work. I’d suggest you start from the initial module; too much good stuff that you do not want to miss.
Partner Sales Manager
Sun Microsystems
I have a better understanding of how to (and the importance of) having the right financial conversations at the right levels with our partners to determine how, why, when to work together.
Partner Account Executive
Sun Microsystems
Bruce cites a lot of good case studies. He’s knowledgeable about what he’s talking about, especially in the IT industry.
Channel Manager
Sun Microsystems
Bruce Stuart knows the channel business better than anyone I have met. This course has changed the way I look at managing channels.
Business Development Manager
Sun Microsystems
I have attended many courses over my 20 years working in the computer business. Channel Management: the business dynamic was the best use of my time in terms of application to my role today.
Channel Development Manager
Sun Microsystems
This program will allow me to articulate to my management more easily what are the issues and important requirements of partners. It also confirmed with finance logic the behavior of several partners.
Partner Development Manager
Sun Microsystems
Excellent channel management program that incorporates financial analysis as the foundation in developing and growing a channel territory.
Sr. Channel Account Manager
Symbol Technologies, Inc.
A MUST for channel account managers! Be a Trusted Business Advisor and not a clerk!
Product Marketing
TrendMicro
I didn’t realize how much I knew, but didn’t have the proper mechanism and confidence to sit down with the “C Level” decision makers. ChannelCorp was a complete set of tools, ideas and examples for me to re-evaluate my channel partners, particularly with financial information.
Business Advisor
Xerox Corporation
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